Users will soon have a updated setting that allows them to reduce the amount of artificial intelligence-produced videos appearing in their streams. This initiative comes as the company revealed that it presently contains more than 1 bn content made with AI.
Trial and Implementation
The update is in a pilot phase over the coming weeks before a full-scale rollout. This development coincides with a surge in content created by AI, spurred by emerging video-generation tools.
The Broader AI Trend
Studies have shown that nearly a tenth of the quickest rising channels on another major platform exclusively feature clips produced artificially. A large amount of this output is classified as “AI slop”, a phrase for poor-quality, bulk-generated content that is frequently absurd or dreamlike.
Based on user feedback that many people enjoy content made with AI tools, including computer-generated images to educational videos, and we aim to offer the community the option to see more or less of that, according to their own preferences,” stated a spokesperson.
Volume and Proportions
The platform disclosed that there are presently 1.3 billion videos on its network identified as AI-generated. Overall, more than 100 m media items are added to the app daily, making AI content a limited part of its complete catalog.
User Control Features
Users will be able to limit or boost the volume of AI content they see by using the topic control option in the platform and choosing the AI content topic. Additional categories that are already be adjusted under the setting cover current affairs, style, aesthetics, and movement.
Platform Guidelines
The platform’s guidelines require content makers to tag “realistic” artificially created content, and it prohibits dangerous fake videos of celebrities or critical incidents. Any realistic AI video that is not labeled can be taken down under its community policies.
Furthermore, the app will now attach an artificially created label to content made using its proprietary AI systems, or flagged by an cross-platform project for identifying content made by AI. This action is aimed to stop users from attempting to evade the tagging system.
Educational Initiatives
The company is additionally introducing a two million dollar AI literacy fund for professionals and groups to produce learning resources about using AI responsibly. This program will assist educational bodies specializing in training computer science.
Content Safety Approach
The platform has defended its content review process, following discussion over intentions to lay off a large number of content moderators in the UK. TikTok is expected to cut hundreds of positions in its trust and safety department in the UK capital, with worker representatives and digital protection specialists expressing worry that humans are being replaced by automated systems.
A company official stated that human moderation would continue to be important, but automated tools can shield workers by removing the most graphic content before it has to be seen by staff. TikTok reported a significant reduction in explicit and harmful content handled by safety staff over the past year due to the use of its automated systems.
“We think that it’s essential to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we further consider it’s very important to reduce exposure to dangerous material as swiftly, which is the area in which a significant AI assistance is making a difference process content quickly.”
